THE BRAND


About

At the end of the summer of 2011, Atelier de l’Armée was founded by Elza Wandler and Joost Doeswijk. They are both partners in life and work.

After years of working in the fashion business they decided it was time to create their own world. A place where they are free to explore and don’t have to compromise on quality. ‘Joost: It was really hard for me to find a bag with a high-end feel for a reasonable price. When it comes to quality, I don’t believe in fast fashion. I strive to make high quality goods that last for a long time.’ ‘Elza adds: I love designing fashion forward accessories with a masculine touch. For me, there are two main elements that create a well-designed item; style and function.’

It is their shared passion for high quality products and craftsmanship, combined with years of experience, that makes Atelier de l’Armée a unique and progressive brand.

 

Style combined with function

When it comes to completing an outfit, accessories are a key element. Every city nomad will find their ultimate travel companion in our collection; our items make sure that your personal belongings are protected in a functional and stylish way. Our collection is designed for the progressive, urban creatives – men and women - that live in or around a city. They’re in constant motion and our accessories are there to support them: our well-crafted goods fit their personal style and their need for functionality. Wherever the day may take them. We support individual style and personal expression.

Our collection is innovative in its design, often with an inspirational use of colors and is composed of an unexpected mix of materials.


Craftsmanship

We value craftsmanship; our designs are created with an eye for detail and perfection. Every product is hand-made, and is either produced in our workshop in the Netherlands, or by one of our high quality manufacturers in Europe. The manufacturers we work with are craftsmen with years of experience and knowledge. They produce our items with passion and they focus on details. We do not compromise on quality, and this shows; our products are durable goods, and, if used with love, they will last a life time. 

 

Inspiration

We are inspired by modern architecture, art, street fashion, vintage items or traveling through foreign countries – we’re always on the lookout for that new or special something. We observe city life and we’re constantly exploring new and interesting territories. We understand the needs of our customers very well. In a way, we live their lives. We learn from observing people in their daily routines, analyzing their needs. Our goods will definitely make you stand out of the crowd!

 

 

 

 

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